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Explanation of organisation, scope and purpose

by | May 25

Final Assignment

Criteria
HD
D
C
P
Fail

Explanation of organisation, scope and purpose.   20 points
The student provided an excellent explanation of the chosen organisation, scope and purpose. 
The student did provide a good explanation of the chosen organisation, scope and purpose. There were a few points that lack clarity.
The student did provide some explanation of the chosen organisation, scope and purpose. Some points discussed lacked clarity. 
The student did provide some explanation of the chosen organisation, scope and purpose. Many of the points discussed lacked clarity. 
The student did not provide any explanation of the chosen organisation.

Demonstrate an understanding of theories/concepts related to strategic entrepreneurship and entrepreneurship   20 points
The assignment demonstrates an in-depth understanding of the relevant theories and concepts. The student used relevant academic literature to provide an in-depth discussion.
The assignment demonstrates a sound understanding of the relevant theories and concepts. Did use many relevant academic literature, but a few of the points lacked clarity and depth in the discussion.
The assignment demonstrates a good understanding of the relevant theories and concepts. Did use some relevant academic literature, but a few of the points lacked clarity and depth in the discussion.
The assignment demonstrates an understanding of most of the relevant theories and concepts. Did use some relevant academic literature to support the discussion, but the discussion lacked clarity.
None of the relevant theories and concepts have been used, no relevant literature is used to write this report.

Application of concepts, principles and theories to your discussion   20 points
Demonstrates a highly sophisticated analysis, a strongly developed argument and excellent support of arguments throughout the assignment.
Demonstrates the application of theories. Argumentswere mostlysupported byrelevant factsor examples.
Demonstrates some application of theories. Argumentswerereasonablysupported byrelevant factsor examples 
Demonstrates some application of theories, but some of the points provided lacked clarity and provided a limited argument.
Theories are not applied in the discussion.

Potential customers and competitive intelligence from potential competitors associated with the idea.   20 points
Demonstrates a highly sophisticated analysis, a strongly developed argument to show what the organisation should do to acquire the customers and how the organisation can compete with other potential competitors. Substantiated the claims by providing relevant academic and other sources.
Discusses potential customers and competitors, also discusses what strategies organisation should implement to offer this new product/service to the customers. Substantiated some claims by providing relevant academic and other sources.
Provides some discussion of customers and competitors with some reference to theories and some data from external sources to validate some parts of the idea.
Collects some information about the prospective customers and competitors. But failed to support the claims with academic or other resources.
Fail to include discuss about the potential customers, and the strategy the organisation should implement to acquire these customers. Fail to collect any information about the competitors.

Referencing (use Author-date referencing style) – acknowledge the source and facts presented in the assignmentUsed consistent referencing style   10 points
All relevant references provided. All the theories and concepts acknowledged. 
Some references provided. Many of the theories and concepts acknowledged.
Some references provided. Most of the theories and concepts acknowledged.
Some references provided. A few of the theories and concepts are not acknowledged.
References are not provided

Structure, presentation and communication-flow of your argument-minimal errors.   10 points
The assignment has a completely logical structure and an excellent communication style. There were no errors in the assignment. The assignment was written in the third person.
The assignment has a substantially logical structure and a sound communication style. There were no errors in the assignment. The assignment was written in the third person.
The assignment has a logical structure and a good communication style. There were a few errors in the assignment, but it was easy to understand the argument. The assignment was written in the third person.
The assignment has a logical structure, but a limited communication style. There were a few errors in the assignment, however, it was easy to understand the argument. The assignment was written in first person.
There are many errors in the assignment which made the argument difficult to understand.

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