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Background and Context: Some argue that cultural diversity creates barriers between people due to obvious linguistic, cultural and religious differences. Others point to renowned global professional services firms, such as the “Big Four” Accounting partnerships, which actively promotes diversity – in all its forms – in the workplace and offers a range of services to a variety of clients around the world. Given that historically, the English language is effectively the “lingua franca” or the language of business in the advanced economies of the developed world, some argue that cultural differences are irrelevant if everybody learns English, speaks the same language and becomes “Westernised”.

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HOLMES INSTITUTE
FACULTY OF
HIGHER EDUCATION
Individual Assessment Details and Submission Guidelines
Trimester T1 2020
Unit Code HI5013
Unit Title Managing Across Borders
Assessment Type Individual Assignment
(Essay Format)
Assessment Title
and Topic
The Importance of Cultural Differences for the Global Multi-National Corporation (MNC)
Do cultural differences really matter in an increasingly globalised world?
Purpose of the
Assessment
and unit learning
outcomes (ULO)
mapping
t
h
e
Students are required to apply their knowledge of the unit content from weeks 1 – 5 and
demonstrate, through a written argument essay, critical thinking skills with evidence of
research and a considered analysis of the topic and its implications for a MNC.
In the essay, students must address the following key themes including:
1. Explanations and examples of each of the determinants of culture
2. Cross cultural literacy and the dimensions of culture
3. Values, Norms, Ethics, Social Mobility
4. The advantages and disadvantages of cultural diversity for the MNC and its level of
importance.
NOTE: This is strictly required to be your own original work. Plagiarism will be penalised.
Students are required to apply the theories and knowledge derived from the unit materials,
demonstrate critical analysis and provide a considered and comprehensive evaluation in a
conclusion at the end. Students must use correct in-text citation conventions.
The following Unit Learning outcomes are relevant to this assessment:
1. Critically evaluate the impact of globalization, organisations and their management;
2. Utilise different perspectives to interpret and analyse business, social and cultural
problems in an international setting.
3. Demonstrate an understanding of the social, political, economic, technological and
cultural forces that influence decision-making in international business.
Weight 20%
Total Marks 20 Marks
Word limit Maximum 1,200 words
Due Date Week 5 – Friday 11:59pmPage 2 of 5
Submission
Guidelines
• All work must be submitted on Blackboard by the due date along with a completed
Assignment Cover Page.
• The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm
margins on all four sides of your page with appropriate section headings and page
numbers.
• Reference sources must be cited in the text of the report, and listed appropriately at the
end in a reference list, all using Harvard referencing style.
Ensure the essay is checked for plagiarism using Safe-assign. The Individual essay must be
submitted through safe-assign to be graded.
HI5013 Individual Assignment Specifications
Purpose:
This individual assignment is an opportunity for students to demonstrate their understanding of the unit
concepts from weeks 1 -5 and apply their knowledge of the theories and unit material. Students will need to
research widely, consider the topic from various perspectives and develop an argument based on a thesis
statement, which is supported by credible evidence from relevant case studies and other academic sources.
Background and Context:
Some argue that cultural diversity creates barriers between people due to obvious linguistic, cultural and
religious differences. Others point to renowned global professional services firms, such as the “Big Four”
Accounting partnerships, which actively promotes diversity – in all its forms – in the workplace and offers a
range of services to a variety of clients around the world.
Given that historically, the English language is effectively the “lingua franca” or the language of business in
the advanced economies of the developed world, some argue that cultural differences are irrelevant if
everybody learns English, speaks the same language and becomes “Westernised”.
A good example of this is the city state of Singapore, which famously evolved from “third world to first” in a
generation in the late twentieth century. All Singaporeans learn English as well as a second language based
on their cultural heritage. This bi-lingual requirement is one factor, from among many, which has given
Singapore an undeniable advantage when conducting business, attracting international businesses and
appealing to high-wealth individuals.
However, the rise of emerging / developing economies in Asia and Africa potentially disrupts this assumption
that English will remain and continue to remain the “lingua franca” of international business and that
cultural differences fade away if everybody adopts liberal Western values, as espoused primarily by the USA.
The rise of China is a good case in point. What role do cultural and linguistic differences play in the trade war
between the USA and China? Most observers see it as “great power rivalry” based on intense competition
for economic, and now technological supremacy, but others see it as “a clash of civilisations”, driven by
incompatible cultural – political differences. Ironically, “Communism” is derived from the West not the East,
and yet the most powerful “Communist” political parties are in Asia.
In this assessment students must think laterally, but also think “prospectively”. If our “global village” is more
interconnected with more and more efficient means of communication and travel, then are cultural
differences still real barriers or obstacles which impede meaningful interactions in the business world? I am
reliably informed that, just like driverless vehicles, automated real-time language translation is less than ten
years away and will simply be another “app” we can download on our phone!Page 3 of 5
Required Activities:
 Students should firstly familiarise themselves with the unit content from weeks 1 -5 and consider which
parts are relevant to the assignment topic.
 Students will need to supplement their knowledge with wide research of the topic and consider
referencing useful and relevant case studies and other academic sources, which support their thesis
statement and argument.
 Students must follow correct in-text citation protocols and end of essay referencing conventions.
 Finally, students will need to conclude with a decisive evaluation of the relative importance of cultural
differences for the modern day firm (MNC) with a considered and logical argument, based on an
objective appraisal of the evidence gathered.
Assignment Structure Requirements and Guidance:
1. Holmes Institute Cover Page [This is essential and must be completed accurately. This is available on
Blackboard]
2. Executive Summary – This should be a concise summary of the main argument and the conclusions made.
3. Introduction paragraph – A short paragraph which includes the background, scope and the main points
raised in the essay in order of importance. There should also be a brief conclusion statement at the end of
the Introduction.
4. Main Body of the essay contains clear Topic Headings for each paragraph provided.
5. Appropriate paragraphing must be used – each paragraph should include detailed information, which
elaborates on the main points raised in the Introduction. This is where in-text citation is required and
reference is made to specific references and other information obtained from research.
6. Page Numbers must be used – this is best practice and ensures the essay is well presented and formatted.
7. Reference the sources used with correct in-text citation conventions. Follow the Harvard method.
8. Reference List at the end must be in the Harvard Style and be mainly academic Journal Articles.
9. The essay must be within the 1,200 word limit.
10. Check the safe-assign report and modify the submission if it is Medium or High risk. You have up to
three attempts.Page 4 of 5
Marking Rubric
Excellent
4 marks
Very Good
3.5 marks
Good
2 marks
Satisfactory
1.5 marks
Unsatisfactory
1 or 0 marks
Executive
Summary
Max 2 marks
NA NA Well
structured,
complete,
compelling and
concise
A basic summary of
the report which
provides a general
synopsis.
Missing or
poorly worded.
Application of
the
determinants of
culture
Concepts
Max 4 marks
Each of the
determinants have been
identified and well
described with
appropriate examples in
a logically composed
structure, which
supports the argument.
The
determinants
have been
identified and
well described
with
appropriate
examples
relevant to the
argument.
A good attempt
has
been made to
explain and
apply the
determinants
to support the
argument put
forward.
A satisfactory
attempt has
been made to
explain and apply
the determinants,
but there are
deficiencies and
weaknesses noted.
The attempt
made
is
unsatisfactory
with clear
deficiencies
and
weaknesses
noted.
Cross cultural
literacy and the
dimensions of
culture
Max 4 marks
Cross cultural literacy
and the dimensions of
culture are well
described with
appropriate examples in
a logically composed
structure, which
supports the argument.
Cross cultural
literacy and the
dimensions of
culture have
been identified
and well
described with
appropriate
examples
relevant to the
argument.
A good attempt
has
been made to
explain Cross
cultural
literacy and
the
dimensions of
culture which
are applied to
support the
argument put
forward.
A satisfactory
attempt has
been made to
explain and apply
Cross cultural
literacy and the
dimensions of
culture, but there
are deficiencies and
weaknesses noted.
The attempt
made
is
unsatisfactory
with clear
deficiencies
and
weaknesses
noted.
Values, Norms,
Ethics, Social
mobility
Max 4 marks
Values, Norms, Ethics,
and Social mobility
are well described with
appropriate examples in
a logically composed
structure, which
supports the argument.
Values, Norms,
Ethics, and
Social mobility
have been
identified and
well described
with
appropriate
examples
relevant to the
argument.
A good attempt
has
been made to
explain the
concepts of
Values,
Norms, Ethics,
and Social
mobility
which are
applied to
support the
argument put
forward.
A satisfactory
attempt has
been made to
explain and apply
the concepts of
Values, Norms,
Ethics, and Social
mobility, but there
are deficiencies and
weaknesses noted.
The attempt
made
is
unsatisfactory
with clear
deficiencies
and
weaknesses
noted.Page 5 of 5
The advantages
and
disadvantages of
cultural diversity
for the MNC and
its level of
importance
Max 4 marks
The advantages and
disadvantages of
cultural diversity for
the MNC and its level
of importance are well
described with
appropriate examples in
a logically composed
structure, which
supports the argument
The advantages
and
disadvantages
of cultural
diversity for
the MNC and
its level of
importance
have been
identified and
well described
with
appropriate
examples
relevant to the
argument
A good attempt
has
been made to
explain the
advantages
and
disadvantages
of cultural
diversity for
the MNC and
its level of
importance
which are
applied to
support the
argument put
forward.
A satisfactory
attempt has
been made to
explain the
advantages and
disadvantages of
cultural diversity
for the MNC and
its level of
importance, but
there are
deficiencies and
weaknesses noted.
The attempt
made
is
unsatisfactory
with clear
deficiencies
and
weaknesses
noted.
Referencing
(in-text
citation)
1 mark
NA NA NA NA 1 = Correct
0 = Incorrect
Reference List
(at the end)
1 mark
NA NA NA NA 1 = Correct
0 = Incorrect
Total
=
20 Marks
Comments:
Specific feedback will also be provided by your marker in Blackboard when
grades are released.
The Final
Mark
awarded will
be released
on
Blackboard
two weeks
after
submission,
unless it is
submitted
late.

  

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